KLM to launch Anytime For You in WBC to Bangkok


From 29 October, KLM will also be offering its Anytime For You meal service to World Business Class passengers on flights to and from Bangkok. This is the second route, after Johannesburg, where WBC passengers will be able to decide for themselves when they wish to eat.

Judging by the many positive responses we’ve had from passengers, the new service really meets their wishes. People are pleasantly surprised by the concept, which offers them more choice and versatility. And that is exactly what we hoped to achieve: giving the passenger a positive and memorable experience
Wim Spelt, director of Product Management.

Cabin crew play an important role in the new concept. Together with the passenger, they compile a personal service schedule for the flight. Cabin attendants working with this new concept are specially trained in hospitality, product knowledge and teamwork.

About Anytime For You

KLM launched Anytime For You on 1 July. This service ensures that WBC passengers get more choice and control. In addition to the usual three-course dinner and lunch options, the menu also includes an Anytime For You selection of eight dishes. This includes cold and warm dishes, savoury and sweet, healthy dishes and tasty treats. After the regular meal service, passengers can order from this extra menu during the remainder of the flight. The selected dish is prepared and served restaurant style whenever it best suits the passenger.