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                    <title><![CDATA[KLM Newsroom]]></title>
                    <link>https://news.klm.com/</link>
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                    <language>en</language>
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                    <pubDate>Fri, 13 Apr 2018 10:00:54 +0200</pubDate>
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                        <title><![CDATA[KLM Newsroom]]></title>
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                        <title>KLM launches podcast about unique travel experiences</title>
                        <link>https://news.klm.com/klm-launches-podcast-about-unique-travel-experiences/</link>
                        <guid>https://news.klm.com/klm-launches-podcast-about-unique-travel-experiences/</guid><pp:caseid>270243</pp:caseid><pp:summary><![CDATA[<p>Today, KLM is launching &ldquo;The Journey,&rdquo; an English-language podcast in which passengers talk about a journey that has changed their lives. KLM is the first airline that uses a podcast to display the power of travelling. Every episode will focus on a single journey. The podcast takes listeners to different parts of the world, from the snowfields of Alaska to the busy streets of New Delhi.</p>
]]></pp:summary><description><![CDATA[<p><strong>How does it work?</strong><br />
Listeners can call up the podcasts at no cost through <a href="https://podcast.klm.com/en/">podcast.klm.com</a>. You will also find background information about the different episodes here. What&rsquo;s more, &ldquo;The Journey&rdquo; is available through all the major podcast platforms including Apple Podcasts, Spotify, and Google Play. KLM passengers can also listen to the podcasts on Inflight Entertainment on board long-distance flights.</p>

<p><strong>Last Episode</strong><br />
KLM is still looking for a special travel story for the last episode of &ldquo;The Journey.&rdquo; Through podcast.klm.com, we are asking listeners to share their personal travel stories.</p>

<p><strong>Innovation</strong><br />
KLM is constantly developing innovative forms of communication. Podcasts are growing in popularity around the world, and KLM sees them as an exceptional way of establishing contact with passengers.</p>]]></description><pp:quotes><pp:quote>
                    <pp:quotename><![CDATA[Natasha van Roode, Head of KLM Marketing Communication]]></pp:quotename>
                    <pp:quotetext><![CDATA[This podcast adds a unique aspect to our existing communication channels. The podcast is a great medium for our brand, since it keeps listeners interested in the story for 30 to 40 minutes.]]></pp:quotetext>
                </pp:quote></pp:quotes><category><![CDATA[klm,persbericht,Podcast,The Journey,Storytelling,Press Release,innovation]]></category>
            <pubDate>Mon, 19 Mar 2018 11:15:00 +0100</pubDate>
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