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                    <title><![CDATA[KLM Newsroom]]></title>
                    <link>https://news.klm.com/</link>
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                    <language>en</language>
                    <lastBuildDate>Tue, 08 Sep 2026 10:45:56 +0200</lastBuildDate>
                    <pubDate>Fri, 08 Sep 2017 15:52:49 +0200</pubDate>
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                        <title>KLM first airline with verified WhatsApp business account</title>
                        <link>https://news.klm.com/klm-first-airline-with-verified-whatsapp-business-account/</link>
                        <guid>https://news.klm.com/klm-first-airline-with-verified-whatsapp-business-account/</guid><pp:caseid>224214</pp:caseid><pp:subtitle>Customers worldwide receive flight information through WhatsApp </pp:subtitle><pp:summary><![CDATA[<p><strong>Amstelveen/San Francisco, 5 September 2017 &ndash; WhatsApp and KLM Royal Dutch Airlines have started a unique test for a new service on WhatsApp. KLM now offers her customers around the world booking confirmation, check-in notification, boarding pass, flight status updates and asking questions in 10 different languages on WhatsApp via the official WhatsApp Business application. KLM is one of the first companies and the very first airline worldwide with a verified WhatsApp business account.</strong></p>
]]></pp:summary><description><![CDATA[<p>Together with a small number of businesses, WhatsApp is testing ways for businesses to communicate with customers using WhatsApp. WhatsApp wants to create value for both customers and the businesses they connect with in their daily lives. This pilot programme is part of that effort. To this end, WhatsApp has created an enterprise solution that makes it possible for businesses like KLM to connect with their customers in a fast and personal way on WhatsApp. The rollout has already started in a limited number of countries, and the service will become more widely available in the coming days and weeks.</p><p><strong>KLM flight info</strong> <strong>easy to find through verified WhatsApp account</strong></p><p>Offering flight information to customers through a verified WhatsApp business account makes information easy to access in a single place, making it available at the airport, en route or at home. Customers can also directly contact KLM&rsquo;s social media service agents, 24/7, via WhatsApp. The service is available to customers who book tickets or check in via KLM.com and opt-in to receive information via WhatsApp.</p><p><strong>Secure messages</strong></p><p>Messages are secure so that they can only be read by the customer and KLM, and no one else, not even WhatsApp. Customers can easily recognise verified businesses using the official WhatsApp business application. This means that customers will see a green checkmark badge next to the KLM contact name on WhatsApp.</p><p><strong>KLM and Social Media</strong></p><p>Since 2009, KLM has gained a reputation as pioneer in the field of social media services and campaigns. KLM has over 25 million fans and followers on various social media platforms. Through these channels, KLM receives over 100,000 mentions every week, 15,000 of which are questions or remarks. These are personally answered by more than 250 service agents, who form the world&rsquo;s largest, dedicated social media team. On WhatsApp, Facebook, Messenger, Twitter, LinkedIn, WeChat and KakaoTalk (Korean), KLM offers her customers a 24/7 one-stop-shop in nine different languages: Dutch, English, German, Spanish, Portuguese, French, Chinese, Japanese and Korean. During office hours, KLM also offers services in Italian. KLM was the world&rsquo;s first airline to offer customers the option of receiving flight documents and status updates via Messenger, Twitter and WeChat.</p>]]></description><pp:quotes><pp:quote>
                    <pp:quotename><![CDATA[KLM President &amp; CEO, Pieter Elbers]]></pp:quotename>
                    <pp:quotetext><![CDATA[I am very proud that KLM is the world&rsquo;s first airline with a verified WhatsApp account. This unique partnership with WhatsApp underlines our position as an aviation pioneer. We want to be where our customers are and, given the 1 billion users, you have to be on WhatsApp. With an account verified by WhatsApp, we offer our customers worldwide a reliable way to receive their flight information and ask questions 24/7. This truly is a major next step in our social media strategy.]]></pp:quotetext>
                </pp:quote></pp:quotes><category><![CDATA[whatsapp,klm,business,airline,flight,verified,account,royal dutch airlines,flying,airplane,social,social media,innovation]]></category>
            <pubDate>Fri, 08 Sep 2017 15:52:49 +0200</pubDate>
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                        <title>Social airline KLM connects travellers and Amsterdam locals  </title>
                        <link>https://news.klm.com/social-airline-klm-connects-travellers-and-amsterdam-locals/</link>
                        <guid>https://news.klm.com/social-airline-klm-connects-travellers-and-amsterdam-locals/</guid><pp:caseid>115454</pp:caseid><pp:summary><![CDATA[<p>KLM Royal Dutch Airlines offers travellers a unique opportunity to experience Amsterdam while socialising with a local. The &ldquo;Layover with a Local&rdquo; service lets travellers waiting for their connecting flights at Amsterdam Airport Schiphol meet up with Amsterdam locals who enjoy meeting new people. The social profile of both the traveller and local makes the perfect match to give travellers with a layover an authentic Amsterdam experience during their brief visit to Holland.</p>
]]></pp:summary><description><![CDATA[<p>The &ldquo;Layover with a Local&rdquo; service is intended for travellers with a layover of six hours or more at Schiphol. Based on flight information, selected travellers can sign up for the &ldquo;Layover with a Local&rdquo; app, which turns a transfer at Schiphol into a city trip to Amsterdam. Travellers are matched with an Amsterdam local based on languages and social interests. After touching down at Schiphol, the app provides travellers with clear instructions as well as a free train ticket from the Dutch Railways to Amsterdam&rsquo;s city centre, where they hook up with the local. After the get-together, the app helps travellers get back to the airport on time.</p><p>The &ldquo;Layover with a Local&rdquo; app will be available from mid-March and the service is initially for travellers departing from the United States, Canada and Italy. To sign up in advance, click <a href="https://layoverwithalocal.klm.com/" target="_blank">klm.com/layover</a></p>]]></description><pp:quotes><pp:quote>
                    <pp:quotename><![CDATA[Tjalling Smit, SVP of Digital at Air France-KLM]]></pp:quotename>
                    <pp:quotetext><![CDATA[This initiative fits KLM&rsquo;s positioning as a social airline. Around 70% of KLM&rsquo;s passengers catch connecting flights at Schiphol, which is why we created this service that turns layover time at the airport into a unique and social experience in Amsterdam with a new friend. Travellers who catch a brief glimpse of Amsterdam this way may decide to come back in future to get the full Amsterdam experience]]></pp:quotetext>
                </pp:quote></pp:quotes><category><![CDATA[social,airline,klm,locals,amsterdam]]></category>
            <pubDate>Thu, 18 Feb 2016 14:45:00 +0100</pubDate>
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                        <title>KLM is a 4 Star Airline</title>
                        <link>https://news.klm.com/klm-is-4-sterren-airline-en/</link>
                        <guid>https://news.klm.com/klm-is-4-sterren-airline-en/</guid><pp:caseid>12592</pp:caseid><pp:summary><![CDATA[<p>KLM Royal Dutch Airlines has been awarded the status of 4 Star Airline for its excellent products and services in the air and on the ground. This status was awarded by the airline rating and review site Skytrax.</p>
]]></pp:summary><pp:boilerplate><![CDATA[<p><strong>About KLM</strong><br />
KLM Royal Dutch Airlines was founded in 1919, making it the world&rsquo;s oldest airline still operating under its original name. In 2004, Air France and KLM merged to form AIR FRANCE KLM. The merger produced the strongest European airline group based on two powerful brands and hubs &ndash; Amsterdam Airport Schiphol and Paris Charles de Gaulle. Retaining its own identity, the group focuses on three core businesses: passenger transport, cargo and aircraft maintenance.</p>

<p>In the Netherlands, KLM comprises the core of the KLM Group, which further includes KLM Cityhopper, transavia.com and Martinair. KLM serves all its destinations using a modern fleet and employs over 33,000 people around the world. KLM is a leader in the airline industry, offering reliable operations and customer-oriented products resulting from its policy of enthusiasm and sustainable innovation.</p>

<p>KLM is a member of the global SkyTeam airline alliance, offering customers an extensive worldwide network. The KLM network connects the Netherlands to every important economic region in the world and, as such, serves as a powerful driver for the economy.</p>

<p><strong>About SkyTeam</strong><br />
SkyTeam is a global airline alliance providing customers from member airlines access to an extensive worldwide network offering more destinations, more frequencies and more connectivity. Passengers can earn and redeem Frequent Flyer Miles throughout the SkyTeam network. SkyTeam member airlines offer customers access to over 490 lounges worldwide.</p>

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]]></pp:boilerplate><description><![CDATA[<p>&ldquo;Skytrax has assessed and monitored the KLM quality improvements to the cabin product and front-line staff service areas onboard and in the airport environment during recent months,&rdquo; said Edward Plaisted of Skytrax. &ldquo;One of the areas which helped to achieve this higher rating is the introduction of their new full-flat seats in World Business Class, which are being refitted across their widebody fleet in the next two years.&rdquo;</p><p><br />Last month, KLM won the SkyTrax award for &ldquo;Best Airline Staff Service Europe&rdquo;&nbsp; for the second consecutive year.</p>]]></description><category><![CDATA[4,airline,klm,stars]]></category>
            <pubDate>Fri, 05 Jul 2013 14:18:14 +0200</pubDate>
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